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The biggest contract in the clubs era. PSG to earn a billion.

Zdroj: Economic Daily, Martin Rendek

(...) The Arab owners are aware of the fact that the financial resources must also flow in, not just out. The club from the French capitals excels in the advertising, or rather marketing area. „The gate income is rising as well as the reputation of the competition. As to Neymar, there was definitely an effect of one player. The club has been continuosly growing in the area of sports marketing,“ the sports analyst Jozef Tokos has recently said on PSG. The proof of the progress is also a recent partnership between the Paris club and the American company Nike. The large corporation has been supporting PSG without any break since 1989. Two partners closed a historic deal last weekend. (...)